AI Visibility & GEO

Get found whenyour customers ask AI.

We analyse how ChatGPT, Perplexity, Gemini and Google AI describe your company, which competitors get recommended, and how you can improve your AI visibility.

5 prompts. 3 AI systems. Results within 48 hours. No strings attached.

For IT, SaaS and consulting firms with complex services and high deal values.

AI assistant
I am looking for a good IT consultancy for our mid-sized business in northern Germany, who should I consider?

Here are a few established providers that come up often:

  1. Nordbit Consulting GmbH: ERP and cloud projects, many mid-market references
  2. Hansewerk IT & Partner: specialised in Microsoft environments, well rated
  3. Datenklar Systemhaus AG: nationally known, broad portfolio
Your consultancy does not appear in the answer.

Illustrative example

15+
Years of digital products & companies
4
Companies founded
1
Direct contact, from audit through delivery
€0
Initial consultation, no strings attached

Clients and projects

  • McKinsey & Company Logo
  • PwC Logo
  • Tchibo Logo
  • H&M Logo
  • FRoSTA Logo
  • BELFOR Logo
  • valantic Logo
Why now

Search is shifting, quietly but quickly.

Buying decisions increasingly start in an AI chat rather than in Google's result list. Three shifts that affect your marketing directly.

Is your company named by AI systems, described correctly and considered a relevant provider?

-25 %

projected decline in traditional search volume according to Gartner. Users are moving to AI assistants.

0 clicks

A growing share of searches ends inside the AI answer. If you are not cited there, you never get to see the customer.

1 answer

Instead of ten blue links there is a single recommendation. Either your name is in it, or your competitor's.

About me

Portrait of Bassam Kharashfeh

I help companies become visible on Google and get used as a source by AI systems such as ChatGPT, Gemini, Claude and Perplexity. My foundation: 15 years of experience building digital products and companies, plus hands-on work in product management, AI product engineering, generative AI, SaaS and venture building.

GEO is not another buzzword to me, it is the logical continuation of how I have always worked: technically sound, data-driven and close to what users, and now AI systems, actually need. I combine entrepreneurial thinking with deep technical understanding, and that combination is the difference between a checklist and real visibility.

  • GEO / AI visibility
  • Technical SEO
  • Content strategy
  • Schema.org & structured data
  • AI product engineering
  • Generative AI

Services

From the first analysis to lasting visibility. Three stages that build on each other, so you start with clarity instead of a blank contract.

Recommended start
Stage 01 · One-off

AI visibility audit

Where does your company stand in AI search today?

Results within 10 to 15 working days
  • 30 to 50 purchase-relevant prompts, tested on ChatGPT, Perplexity, Gemini, Claude and Google AI
  • Competitive comparison and AI share of voice: who gets named how often, and why
  • Fact check: what AI says about your company (errors, outdated data, tone)
  • Source analysis: which websites and portals the AI systems cite
  • Technical check: is your website readable for AI systems at all
  • Report with screenshots, prioritised action roadmap and results presentation
Request audit
Stage 02 · Project

Implementation

Closing the gaps, step by step.

Project duration 6 to 12 weeks
  • Rebuilding content into AI-citable formats: answer structures, FAQ, comparison pages
  • Technical optimisation: schema markup, llms.txt, crawler readability
  • Correcting wrong data in sources that AI systems rely on
  • Building authority through sources that AI models demonstrably cite in your industry
Request consultation
Stage 03 · Ongoing

Monitoring & growth

Holding and expanding visibility.

Monthly reporting
  • Monthly visibility tracking across your defined prompt set
  • Share of voice comparison against your competitors in AI answers
  • Ongoing content optimisation with a fixed scope of measures
  • Quarterly reporting with clear recommendations
Learn more
Who it is for

For companies where a single new client really counts.

This works best for B2B companies with complex services, longer decision cycles and high deal values. There, a single additional client who found you through an AI answer already pays off.

  • IT and digital consultancies
  • Management consultancies
  • Software houses and SaaS providers
  • HR and HCM service providers
  • Engineering and technology
  • Specialised B2B service providers

This is how your customers ask AI today:

  • Which IT consultancy is a good fit for a mid-market ERP rollout?
  • Which SaaS solution fits our specific use case?
  • Who supports mid-sized companies with digital transformation?

If AI names a competitor here, the shortlist is already decided before anyone even opens your website.

Your results

This is what you end up holding.

No buzzwords, no black box. Four tangible results you can measure our work against.

  • Clarity about where you stand

    You know in black and white what ChatGPT, Perplexity and Google AI say about your company today, which errors are circulating and where your competitors stand.

  • A plan with clear priorities

    You get a prioritised list of measures in plain language: what has the biggest impact, what you can handle yourself and where we take over.

  • A website that AI understands

    Content, structure and technology are built so AI systems find you, reproduce you correctly and cite you as a trustworthy source.

  • Visibility that grows measurably

    You see monthly how often you appear in AI answers, compared directly with your competitors. Success is a number, not a feeling.

Methodology

No tool report without business context.

AI visibility cannot be judged from a single dashboard or a one-off prompt. We combine automated analysis with manual sampling, competitive understanding and B2B business logic.

  • Focus on German-speaking B2B companies
  • Understanding of complex services that need explaining
  • A mix of product management, SaaS, sales and consulting
  • Transparent results instead of unrealistic promises
  • Concrete recommendations instead of plain tool reports

SEO stays important. The customer journey is changing.

AI visibility does not replace SEO. It extends digital visibility by asking how your brand, your services and your expertise are understood in generative search and recommendation systems. That is why we combine classic search engine optimisation, content, technical readability and digital authority into one measurable strategy.

Frequently asked

Plain language instead of buzzwords.

What is GEO, and does it replace our SEO?

AI visibility (also called GEO or generative engine optimisation) does not replace SEO, it extends digital visibility by asking how your brand, your services and your expertise are understood in generative search and recommendation systems. Good sources for Google are often good sources for AI models too. Existing SEO work stays valuable, we build on it.

Can you guarantee that ChatGPT will recommend us?

No, and be sceptical of anyone who promises that. AI answers are probabilistic and change constantly. What we do guarantee: a transparent process, measurable visibility metrics across defined prompt sets and full transparency on every measure.

How do you measure success?

On three levels. First, how often you are mentioned across your prompt set in several AI systems. Second, the quality of those mentions: correct facts, positive tone, position relative to competitors. Third, enquiries that demonstrably came through AI assistants. We define the metrics together before the project starts.

Who is this worth it for?

Especially for B2B companies with complex services, longer decision cycles and high deal values: IT and digital consultancies, management consultancies, software houses and SaaS providers, HR and HCM service providers, engineering and technology companies. There, a single additional client who found you through an AI answer already pays off.

How quickly will we see results?

You get the audit report within 10 to 15 working days, so you have clarity immediately. Changes in AI visibility typically take 2 to 6 months depending on your starting point, because AI systems process their sources with a delay. That is exactly why acting early is an advantage over your competitors.

You are new to GEO. Why should we trust you?

Because GEO as a discipline is new itself. Nobody has ten years of experience here, the field only became relevant once ChatGPT and others started shaping buying decisions. What we bring: 15 years of experience building digital products, deep technical understanding of AI systems from our work as an AI product engineer, and the entrepreneurial perspective of four companies of our own. We apply the same care we used building our own products to your visibility in AI search.

Let's talk

Want to know what ChatGPT, Perplexity and Google AI say about your company today? We look forward to hearing from you.

moin@kharashfeh.com